Who should attend Specialty Papers 2012

• Papermakers
• Pulp manufacturers
• Machinery suppliers
• Machinery manufacturers
• Raw material suppliers
• Industry consultants and analysts

Specialty paper markets tend to be niche segments that have the potential for higher average margins than commodity markets, and have fairly stable pricing over time. They are also defined as markets for products that are made in smaller quantities, with their rarity or greater difficulty in manufacture allowing a premium price. The downturn in the world economy is the single biggest concern for the specialty paper industry. It has caused consumer demand to drop, and this affected specialty paper segments particularly vulnerable to consumer purchasing patterns.

For mills and converters in the developed markets, the potential lies mainly in retaining a premium image in the emerging markets, as consumers there tend to be highly aspirational and in search of high-quality products. The Specialty Papers conference program will reflect these issues feature a variety of top-quality presentations, networking events and round table "hot topic" discussions.

If you are involved in the specialty paper industry in any way, this is THE event you should be attending this year to get a competitive advantage for the future!